Smart Freight.
Ocean-freight booking platform: route offers, rate tiers, booking, chat and bills of lading in one place.
Client
Smart Freight (UK)
Freight booking platform · 2024 — present
One workflow from a route offer to a confirmed booking and a draft bill of lading — instead of quote threads between shipper, agent and carrier.
Logics7 role
CLIENT PRODUCT
What was hard.
Booking a container still runs on e-mail, phone calls and spreadsheets: rates arrive as attachments, free time and cut-off rules sit in footnotes, and the bill of lading is retyped from the booking. Every handoff between shipper, agent and carrier is a place where a shipment slips.
How we built it.
- 01
Offers on a map, not in a thread
- 02
Rules stated up front
- 03
One record from booking to document


Route map and offers
Booking flow
Shipment chat
Bills of lading
By the numbers.
- Market
- UK
- Ocean container freight
- FCL
- Rate tiers on every offer
- 3
What it does.
Route map with port-to-port offers
Carrier, container type, cut-off, departure, arrival and transit time on every offer
Rate tiers: Standard, Flexible, All inclusive
Booking summary with Incoterms and confirmation steps
Chat with the shipment coordinator on every booking
System notifications and auto-generated draft bills of lading
Shipment list with status and a tracking view
What it runs on.
What it proves
Transactional platforms where price, rules and documents have to agree
Logistics booking and document workflows
What similar systems we can build
Freight booking marketplaces
Logistics operations platforms
Dispatch management systems
Customer status portals
Route and shipment tracking
Shipping document automation
Invoicing and document workflows
Operations dashboards
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